Search engine optimization (SEO) is the process of improving the visibility of your website or a web page in the search engines, such as Google, Yahoo & Bing in the "natural," or un-paid ("organic" or "algorithmic"), search results.
In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. 91% of searchers never move past the first page of results. So the better your site is optimized, the greater chance of being on the first page.
There are no guarantees on how the search engines will place your website. But through "Keywords" or "Key Phrase" placement in the code of your website, there is a good chance of your site appearing on the first page of the organic search results.
At Local Media Solutions, we work with you to optimize the key aspects of your business, by using these keywords or phrases; we will help encode your website's "meta" sections.
Since we do not build websites, we will work with your web designers or developers in placing the codes in the proper position. If they are unable to assist in this process, we will ask for authorization to go into your site and placed them ourselves.
NO ONE can guarantee your position on any search engine (paid or free). There are many companies out there that will "guarantee" this so you should be aware.
Our goal is to place your optimized website on the first page of the search engine results
SEO is not a one month solution. It will take time for the search engines to analyze your site, give it a quality score and hopefully place it on the first page of the search results. But when you combine the effectiveness of a paid program such as Search Engine Marketing (SEM) with Search Engine Optimization (SEO), you give your website and your business the best opportunity to perhaps be seen more than once on the first page of any search results.